Alyx is a strategic marketing leader at Align Business Advisory, driving growth through comprehensive sales and marketing initiatives. Her focus areas include executing targeted lead generation campaigns, managing multi-channel digital marketing efforts, and producing thought leadership content in the M&A and private equity space. With a background in AI-driven solutions and global tech leadership, Alyx brings innovation and strategic insight. Her expertise spans building high-performing teams, implementing AI-powered marketing strategies, and driving success for companies across diverse industries. As an author of marketing evolution books and a veteran of rapid market pivots, Alyx leverages her experience to position Align Business Advisory as an industry authority.